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In Cooperation With Marketing Experiments
Get FREE access to our Interactive Marketing Clinics and to more than 300 pages of data and insights, including 32 test sites, and 48 tables with each experiment carefully organized so you can quickly find what you need. >>> Click here now
"No other (report) I know of comes close in terms of providing real, detailed facts and figures on promotional techniques, backed up by considerable explanation and insight. It's a heavy dose of reality."
1. Website Awards - How to Improve Your Conversion Ratio with a Methodical Campaign to Win Strategic Awards.
2. Abandoned Order Recovery - How Our Test Site Leveraged the Power of Email to Save 4000 Orders.
3. Affiliate Marketing - How Our Test Site Achieved $6.5 Million in Sales with Just 50 Active Affiliates.
4. Google PageRank - How our test site derived 90 percent of its traffic from Google, and reduced its cost per click by 43 percent.
5. Web Metrics Pt.2, Analysis - How To Convert Your Metrics Into Smart Marketing Decisions.
6. Web Metrics Pt.1 - We test 26 different web metrics tools to determine the simplest and accurate way to capture the numbers you need.
7. Dealtime - We tested 15,000 products and achieved a conversion ratio of 13%.
8. Google Adwords Select - We test a detailed (46 point) blueprint that achieved an average ROI of 1200%.
9. Overture - We test an expanded key word strategy that results in a 4067% return.
10. Comparison Search Engines - How To Capture More Traffic And Win More Sales
11. Email Capture Popups - How To Glean More Addresses Without Annoying Your Site Visitors
12. Site Design (Part 2) - How can we improve the effectiveness of our home page?
13. Home Page Design (Part I) - We analyzed 4 different web sites to determine how to produce the most results with the design of home page.
14. Opt-In List Builder - We track 1600 names to test the quality of subscribers added through an opt-in list building campaign.
15. The Order Process - How can you increase your sales by improving your completed sales ratio?
16. Site Compatibility - We test 5 web sites on 14 different computer systems and discover how to improve our conversion ratio by 42% without changing a single word of copy.
17. Marketplace Manager - We test a new online service that enables a merchant to list their product at more than 1200 URLs and reach more than 200 million unique prospects.
18. Content Sales - We Test 3 Ways To Convert Free Subscribers To Paying Subscribers.
19. Yahoo Stores - We Test 6 Yahoo Stores Over 6 Months To Determine The Value Of A Listing In Yahoo Shopping.
20. Google's New Adword Program - We Test 6891 Impressions To Determine The True Cost Per Click.
21. Ezine Promotion - We Test 36 List Directories And Review Sites.
22. Pay Search Engines - We Test GoTo, Kanoodle, FindWhat, Win4Win, Sprinks In An 8 Month Study.
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